23 Feb '16, 4pm

At Ziferblat, The Coffee's Free—You Only Pay For Your Time https://t.co/2R3Mvzgkuu

At Ziferblat, The Coffee's Free—You Only Pay For Your Time https://t.co/2R3Mvzgkuu

Is there something cyberpunk about Ziferblat ? Could we find characters from a William Gibson novel in the Manchester branch? Sitting around, drinking coffee, and pondering a cafe, which is not a cafe, a coffee chain which is not…a coffee chain? “Actually, people often say to us, are you a cafe?” Ben Davies, Ziferblat’s Head of Marketing, explains. “No, actually we are not,” he says. “What we are trying to do is create a shared sitting room space. It is as if you can rent space in a giant flat, sharing with other people.” What’s different about Ziferblat (Russian for “clockface”) is that you don’t pay for anything consumed on the premises. Coffee, tea, cake, and biscuits are all free—you only pay for the time you hang around. Average stay per customer is 1 hour 15 minutes, and the average spend, at a rate of six pence per minute, is £4.50 in Manchester and London. Rates di...

Full article: http://sprudge.com/ziferblat-renting-space-for-the-price-...

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