15 Dec '15, 12pm

Part 2: The Bubble

Part 2: The Bubble

The State of Speciality Coffee Part 2: The Bubble The growth in speciality coffee shops in the last decade has been astonishing. While different markets have grown at different rates , the patterns and trends of growth have been very similar. Pioneers open a speciality coffee business in a city, serving something genuinely new and substantially better than the rest of the market. These coffee businesses are usually run by people with a burning passion for great coffee, who would be opening their business regardless of economic climate – in many cases cities saw a boom in the coffee cultures during the recessions brought on by the global financial crisis in 2008. The success of these pioneers gives reassurrance to another tier of entrepreneurs, who also want to open a cafe, who have been hesitant, and who are encouraged by what looks like healthy customer demand for a bette...

Full article: http://www.jimseven.com/2015/12/15/part-2-the-bubble/

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