26 Jun '15, 4pm

Is bitter better? Why some people prefer bitter #coffee via the CoffeeForLess Blog

Is bitter better? Why some people prefer bitter #coffee via the CoffeeForLess Blog

Bitterness can be defined as a strong flavor or twinge of an aftertaste noted at the back of the tongue. In the wild, bitterness is usually a sign that something should not be eaten. But over the course human history, we’ve developed something of an affection for this chemical warning sign. We drink bitter beer and cocktails. We savor bitter greens in juices and salads. We swig grapefruit juice at breakfast. And some of us even adore the taste of bitter coffee. What Is Bitterness? We’ve all tasted bitterness, but what is it, exactly? Basically, it can be defined as a strong flavor or twinge of an aftertaste noted at the back of the tongue. If acidity is bright and lively, bitterness is its dark and moody cousin. Nice Genes Human beings are very sensitive to bitterness, and we have been for a long time. There are 24 distinct genes for bitter sensitivity, which is more than ...

Full article: http://www.coffeeforless.com/blog/over-a-single-cup-coffe...

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