21 Mar '15, 5pm

For the win at your local grocery: Bottled S’mores and Mocha Coconut Frappuccino Beverages! #frappuccino

For the win at your local grocery: Bottled S’mores and Mocha Coconut Frappuccino Beverages! #frappuccino

This month, Starbucks introduced two new bottled Frappuccino flavors! S’mores and Mocha Coconut bottled Frappuccino beverages are making their way into your local grocery story. Yesterday afternoon, I got together with friends at a Starbucks, and one friend had bought the new bottled drinks at the nearby Safeway for our group to taste test! I had known that these new flavors were coming to grocery stores, and for quite some time had been meaning to try these. To be clear, you look for these in grocery stores. At this time they are not at your neighborhood Starbucks. This category of Starbucks products is called “CPG” (Consumer packaged goods). When you listen to Starbucks executives talk about “channel development,” they’re referring to introducing more CPG items and/or increasing sales of Starbucks products at retailers like grocery stores. We had a lot of fun trying thes...

Full article: http://starbucksmelody.com/2015/03/21/smores-and-mocha-co...

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