28 Dec '15, 1pm

2015's @Starbucks innovations from new beverages to Mobile Order & Pay, and delivery

A core philosophy – that customers and partners (employees) are at the center of everything Starbucks does – drives innovation throughout the company and helps shape the future of retail. Starbucks passion to innovate in 2015 was apparent in the way the company sources its coffee beans, develops new beverages, and creates unique store concepts and digital breakthroughs. Starbucks Verifies 99 Percent of Coffee Ethically Sourced Starbucks, which buys hundreds of millions of pounds of coffee in a year, began 2015 with a milestone achievement – 99 percent of Starbucks Coffee supply chain is verified as ethically sourced. Starbucks also announced critical advancements in research and transparency benefiting the entire specialty coffee industry by making a decade of agronomy research available, in collaboration with the Costa Rican Coffee Institute (ICAFE). This research will be...

Full article: https://news.starbucks.com/news/year-in-review-2015-starb...

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Year in Review 2015: @Starbucks innovations

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