27 Feb '15, 4pm

[email protected] Founder’s Advice on Picking a Green Juice You’ll Love

Jimmy Rosenberg, founder of Evolution Fresh, started squeezing and selling fresh juice on the beaches in Santa Monica, California about 30 years ago. His approach to finding and serving the highest quality, closest to nature juice has changed over the years as has the industry – from selling juice on the beach to starting one of the first companies to produce cold-pressed juice using high pressure processing (HPP). Today, people expect maximum nutrition and a delicious taste from the juice they buy and the collective conversation has turned toward green juice. Contrary to the rest of the super-premium juice category, according to IRI data, green juice is greatly out-pacing the growth of the $1.6 billion super-premium juice category as a whole.* Jimmy is often asked for tips from those who are beginning a wellness journey. He suggests starting with small, simple changes tha...

Full article: http://news.starbucks.com/news/evolution-fresh-founders-a...

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news.starbucks.com 01 Mar '15, 8pm

Jimmy Rosenberg, founder of Evolution Fresh, started squeezing and selling fresh juice on the beaches in Santa Monica, Cal...

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Jimmy Rosenberg, founder of Evolution Fresh, started squeezing and selling fresh juice on the beaches in Santa Monica, Cal...

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