23 Feb '15, 4pm

Joyride Coffee Distributors Caffeinate The Tech Wave, From NYC To SF

Joyride Coffee Distributors Caffeinate The Tech Wave, From NYC To SF

Started in 2011 in New York City by the Belanich Brothers—David, Adam, and Noah—Joyride seeks to work with roasters to bridge the gap between great specialty coffee and the oft-times uninitiated world of offices, providing freshly, quality beans, and the equipment necessary to replicate a high-quality cafe experience. The Belanich brothers launched Joyride four years ago as a mobile food truck roaming the streets of New York City, serving Stumptown on a “workhorse Linea ” to caffeine-starved New Yorkers seeking an alternative to the powders and K-cups of their office coffee programs. Though customers loved the opportunity to have good coffee, served right, the mobile nature of a food truck meant Joyride wasn’t available on a daily basis. David Belanich and his brothers had only one question, “Why can’t people get good coffee every day?”

Full article: http://sprudge.com/joyride-coffee-distributors-caffeinate...

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