23 Apr '12, 10pm

Starbucks now testing digital/electronic free drink rewards

Starbucks now testing digital/electronic free drink rewards

After 30 uses of a card, a customer is elevated to the “Gold” level of benefits. I should be clear that it is possible to register more than one card to your Starbucks.com/card profile, and it is quite possible to use multiple cards, and still receive all your perks. The benefits of MyStarbucksRewards are rewarded per Starbucks.com/card profile and NOT per any specific card. At the “Gold” level of benefits, a customer receives in the mail a shiny gold card with his or her name on it. There is no requirement to actually use that specific gold card. One can keep using his or her favorite card from before. After reaching the “Gold” level of benefits, a customer earns a free drink coupon for every 15 swipes of the card.

Full article: http://www.starbucksmelody.com/2012/04/23/starbucks-now-t...

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