29 Sep '14, 5am

Keurig 2.0 Brewer Series Overview & First Impressions

When compared to K-Cups or Vue-Packs, the new K-Carafe Packs are considerably larger (think of an oversized Travel Mug Vue-Pack) and appear to contain much more coffee. When you first realize how oversized these things are, it comes as a bit of a surprise and makes sense why you only get 8 in a retail box. That wasn’t the only surprise that the new Keurig 2.0 brewer would hold in store for us. The very controversial decision to implement DRM and make the brewer only brew licensed/coded K-Cups caused much stir and vitriol from consumers & competitors alike. Companies which were already making several unlicensed K-Cups were angry that Keurig was effectively locking them out from being able to brew their products on the new machine. Anti-competitive lawsuits emerged and all sorts of issues arose around the matter.

Full article: http://www.singleservecoffee.com/archives/046528.php#.VCj...

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