29 Feb '12, 7pm

Help a former Starbucks employee get his book published. He's raising funds via Kickstarter:

using Kickstarter to raise $8,000 to publish his book, "Inside the Cup: Ordering and Understanding Starbucks." He tells Starbucks Gossip's Jim Romenesko that he just finished the book , and "I have a wide marketing campaign planned for the spring but this is the first public announcement of it." Brown, by the way, is a former Starbucks store manager. What's in the book? A translation of all of that crazy Starbucks talk. Hundreds of drink modifications and recommendations. A chapter about customer stereotypes. Where do you fit in? Almost 90 pages of drink by drink modifications and recommendations, all in color. Kid's drink recommendations. A bonus chapter on how to get hired at Starbucks. Have suggestions, questions or comments for Kenneth? I've invited him to answer them in the comments section.

Full article: http://starbucksgossip.typepad.com/_/2012/02/help-a-forme...

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