27 May '14, 10pm

Sprudge talks to Gabe of @paramocoffee , thanks for the piece!

Sprudge talks to Gabe of @paramocoffee , thanks for the piece!

We hope that it goes well enough that we can do it! [laughs] We hope to open one or two stores a year. That’s the hope, small scale, meaningful, but a for real profitable business, because if we can’t do that we can’t take care of our employees. We all come from a background where that’s really important. The employee, that person that’s serving your coffee is so important, and that they’re happy and motivated and excited about what they’re doing is so important. Being a barista is a really tough job and we want to develop strong communities in each store. I think people jump around from project to project because there’s something they’re not getting from their employer; we’re hoping we can make something that’s profitable so we can offer bonuses, benefits, and things that keep people stoked about working for us.

Full article: http://sprudge.com/interview-gabriel-boscana-paramo-coffe...

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