24 Feb '14, 12am

"Starbucks Stories told via Pictures.

"Starbucks Stories told via Pictures.

This wall of cups is currently found deep inside the Starbucks headquarters. Let’s go back in time to March 2011. Starbucks celebrated its fortieth anniversary. Starbucks launched an all-new coffee called Tribute Blend. The logo got a refreshed look in 2011. The Starbucks global month of service (each April) had its big kick off in April 2011. The book Onward by Howard Schultz was published during this same time frame. Indeed, 2011 was quite a year for Starbucks. March 8, 2011, could be regarded as the kick off day for these 40th anniversary events. In front of a small group of spectators, Howard Schultz rang the Nasdaq bell very early at Pike Place Market that morning. Early afternoon that same day, a large second public rally took place in front of the Starbucks headquarters. Howard Schultz gave a speech, rang the closing Nasdaq bell, and profusely thanked partners for a...

Full article: http://www.starbucksmelody.com/2014/02/23/starbucks-stori...

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