31 Jan '14, 7pm

Kopi luwak is even stupider than you thought:

Kopi luwak is even stupider than you thought:

We all make fun of kopi luwak, or “poop coffee,” which is the coffee that is eaten by the Asian palm civet, then excreted, washed, and sold for exorbitant prices based pretty much on the kitsch factor—I’ve never met a coffee professional who has recommended this coffee. It’s neither good nor specialty—the only thing it has going for it is what I just explained. People buy it in the airport as they’re leaving Asia for a funny gift to someone back home who will get a kick out of poop coffee. It’s stupid. Seriously. (One of the best George Howell lines ever is that kopi luwak is “from assholes, for assholes.”) The beautiful Asian palm civet, whose habit of eating coffee cherry in the wilds of Indonesia and pooping out the bean, has created a big industry. Now civets are kept in cages by the tens of thousands and force-fed coffee for big profits. Producers of the kopi luwak cl...

Full article: http://baristamagazine.com/blog/?p=11336

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