27 Oct '13, 2pm

Starbucks Steps Up Fight... #climatechange #coffeesupply #ConservationInternational #environment #Starbucks

that Starbuck’s Sustainability Director, Jim Hanna, expressed their concern over the effects of climate change, as well as their seriousness in finding ways to tackle the problem. Being a business though, Starbucks concern for climate change is obviously not just for the welfare of the environment, but its possible effects on the global coffee supply chain, which will obviously hurt their bottomline. As Jim Hanna said, “If conditions continue as they are – is a potentially significant risk to our supply chain, which is the Arabica coffee bean…If we sit by and wait until the impacts of climate change are so severe that is impacting our supply chain then that puts us at a greater risk. From a business perspective we really need to address this now, and to look five, 10, and 20 years down the road.”

Full article: http://www.brewed-coffee.com/coffee/starbucks-steps-up-fi...

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