06 Sep '13, 10pm

From Jean Schoenecker: FYI- "instant" Starbucks called VIA (partially instant, partially microground) is $9.95 for...

Starbucks Via Instant Coffee is the only instant coffee that doesn't taste like instant coffee. If there is anything comparable, I've yet to try it. This includes all the natural and organic products I've tried as well (which are extremely expensive). Via Instant comes to about $1 a cup, which is not bad in my opinion. I also love that it is pre-measured so I don't need to scoop or measure the coffee, which also insures that it comes out perfect every time. At work, I can just heat water in the microwave in my ceramic Via cup, which has a line to show how much is 8 oz of water. (The ceramic to-go cups are awesome too, by the way; no wasting of disposable cups, and no toxic chemicals from plastic, styrofoam, or paraffin wax.)

Full article: http://www.starbucksstore.com/starbucks-via-ready-brew-co...

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