29 Mar '13, 10pm

Great marketing advice courtesy of @caffedbolla : Understanding the market gap (Specialty #Coffee Retailer). #SLC

he market as a whole is comprised of two distinct tracks. The first track is comprised of the Chains. The second track consists of Those Who Insist They Are Different (but really aren't). Many of the independents are a rehashing of the Starbucks menu--including sizing, blended frappa-lappa drinks and the like. The only difference is a questionable insistence of better product that somehow results in similar results and less consistency. Where's the Market Gap? Quality. Is this the only Gap? Of course not, but it still remains one of the least filled and will likely give you the deepest market penetration. What's the most optimal way to create differentiation within the Market Gap? Have a relentless and continuous pursuit of Knowledge of Quality and its immediate implementation. Let us define Quality as, "Sourcing quality ingredients, utilizing quality knowledge and trainin...

Full article: http://specialty-coffee.com/ME2/Audiences/dirmod.asp?sid=...

Tweets

"Pod coffee runs directly counter to what makes a Michelin-starred restaurant so magnificent"

"Pod coffee runs directly counter to what makes...

sprudge.com 27 Mar '13, 6pm

L ast week, Mads Kleppe, the sommelier at Noma, wrote a post for the restaurant’s blog introducing a new coffee program: a...

FREE | National Museum entrance + Public Garden...

timeoutsingapore.com 30 Mar '13, 4am

Discover vintage and craft items, get men's styling products, or try artisanal food items at this monthly travelling flea ...

Daily Market Opinion for 23-Mar-2013

thefinance.sg 26 Mar '13, 4am

STI started the week by attempting to trade higher. With anticipation of the successful bailout of Cyprus, the market howe...

Mastering PPC: Understanding PPC and SEO

Mastering PPC: Understanding PPC and SEO

seerinteractive.com 28 Mar '13, 9pm

Mastering PPC: Understanding PPC and SEO Written by Nicholas Viggiano Add Comment As a digital marketing agency specializi...

Event @ Simon's Too on April 10th, 6-8pm. Meet ...

blog.barismo.com 29 Mar '13, 11pm

Gustavo Alfaro is a fourth generation coffee farmer, but he is not your typical producer. After graduating from the Univer...

On the money @cbtacy God Shot blog post!

godshot.blogspot.com 29 Mar '13, 11pm

For many in the coffee world, this is huge (and long waited for) news. In case you've been living under a rock - coffee in...

Bitcoin: How An Unregulated, Decentralized Virt...

techcrunch.com 29 Mar '13, 4am

Hang around in the tech industry long enough and you or someone you know will be heard saying, “that’s so crazy it just mi...

#LaMarzoccoGB/5-Espresso Features: Dual-boiler ...

klatchroasting.com 29 Mar '13, 8pm

Featuring PID temperature controls, solid-state relays, pre-heating system and adjustable steam flow. The GB/5 takes tempe...

Audi A3 e-tron Confirmed For U.S. Market

Audi A3 e-tron Confirmed For U.S. Market

gas2.org 29 Mar '13, 3pm

Power will go through a six-speed dual-clutch transmission, and the A3 sportback body style should appeal to a younger, “h...

That Restaurant Coffee Thing… (Yes, Again): As celebrates its 10th anniversary t... #coffee

That Restaurant Coffee Thing… (Yes, Again): As ...

theshot.coffeeratings.com 28 Mar '13, 7pm

As CoffeeRatings.com celebrates its 10th anniversary this year, it’s hard not to feel a little jaded by some of the coffee...

7 Timeless Pieces of Advice for Small Business ...

networksolutions.com 28 Mar '13, 4pm

I have been reading a lot about what makes a businessperson successful lately, and the following pieces of advice really s...

7 Timeless Pieces of Advice for Small Business ...

networksolutions.com 28 Mar '13, 3pm

I have been reading a lot about what makes a businessperson successful lately, and the following pieces of advice really s...

@PeterGiuliano discusses collaboration and how SCAA's Symposium fosters leadership in specialty coffee - #Symp2013

@PeterGiuliano discusses collaboration and how ...

scaa.org 21 Mar '13, 4pm

By Peter Giuliano, Director of Symposium, Specialty Coffee Association of America When the occasion warranted, the ancient...