16 May '18, 3pm

Seattle's Onda Origins Unlocks Traceability with Blockchain Platform Yave

“Onda’s model of tracing coffee back to the farmer who grew it and sharing our revenue with them proved really challenging in many cases,” Onda Origins Director of Impact and Engagement Shannon Keith told Daily Coffee News of the company’s traditional sourcing model. Keith added that complete traceability was difficult, “especially with smallholder farmers, whose coffee loses its grower-level identity through a long value chain. We saw blockchain as a verifiable way to catalogue coffee’s end-to-end journey for the first time.”

Full article: https://dailycoffeenews.com/2018/05/16/seattles-onda-orig...

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