27 Sep '17, 2pm

Coffee On Instagram: Brian W. Jones Of DCILY

Coffee On Instagram: Brian W. Jones Of DCILY

Instagram wasn’t around when DCILY first launched, so it actually took me a while to separate my personal Instagram account and create one dedicated to just coffee. I had a few friends who complained about seeing too many cups of coffee (and now complain about all the glasses of wine), so I separated the two accounts. My personal account almost never shows coffee any longer. But IG has been a way to continue sharing things with people that don’t necessarily require an entire article written about them. I’ve noticed the attention span of many readers has decreased a lot (including my own). Instagram plays into this trend and allows people to engage with visual content, new cafes, packaging, products, without needing to read a lot about them. People can discover things easily and discuss in the comments if they want. It creates a much more interactive forum for certain types...

Full article: http://sprudge.com/coffee-on-instagram-brian-jones-of-dci...

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